Our Business Cases

Thanks to COSSIM® sales training, Jean-Marc Poncelet got 200% increase of closing rate

With Jean-Marc Poncelet
CEO and Founder

Betacowork follows the COSSIM® training course, increases their membership subscriptions and reach a new record

With Ramón Suarez
Founder and CEO

550.000 € capital raised thanks to the sales unlocked by COSSIM®

With Thibaut Vanderhofstadt & Nicolas Finet
CEO and co-Founder


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More testimonials


BrightBiz is unique because the training is given by trainers who have had success for many years as salespersons, which is an absolute must. Besides this, the combination of the various techniques put together in one training is unique and cannot be found in another sales training format. The combination of these two things leads to …

Henk Debel – Bard Country Sales Director BeNeLux

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We came to Philippe because we got great recommendations that he has sales techniques that can help us to get more clients, faster, for bigger deals. We did many roleplays and it was fun to to it with my co-founder. A lot changed after the training…

Frederik Vincx – Prezly Owner and Design Director

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“Cette formation, elle a changé ma vie! J’ai réussi à mieux vendre la valeur des solutions à mes clients. J’ai été beaucoup motivée et les résultats ont été immédiats après la formation COSSIM.”

Sylvie Lillywhite – Mardi.be Partner and Visual identity consultant

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AMIA Systems

AMIA Systems a suivi la formation COSSIM(R) pour être à jour avec les techniques de vente. Beaucoup d’exemples concrets. Maintenant on écoute le client avant de présenter notre solution. Je recommande la formation de vente à toute Spin-off.

Emmanuelle Vin – AMIA Systems Founder and CEO

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2 years ago, I started my company and one of my main activity as a CEO is to sell to our customers but I realize that after 10 years working in Marketing that actually, I couldn’t sell. Sell is a real job. So, I needed help. I learned a lot. I got motivation to sell. …

Jean-Marc Poncelet – BetterStreet CEO and Founder

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I really love the training. It has helped me a lot. I already made more sales. I have been able to raise funds more easily. I should have done this course years ago.

Ramón Suarez – Betacowork Founder and CEO

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Social Lab

The sales trainer was great. He was always challenging us, asking questions and you have to be reactive. You don’t need to have a product to attend this training. The training was challenging, engaging, great and funny with the roleplays.

Marie-Isabelle de Potter – Social Lab Account Executive

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I used to sell before but now I have a lot of new tools helping me closing deals better and faster. I changed my way of selling, I can better understand my clients needs I’m also more natural. The trainer was professional and fun. He has a very interesting background: corporate and startup. It helped …

Patrick Nollet – Cleverphone CEO and Co-Founder

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Philippe is definitely walking the talk

An Tanghe Director

Microsoft Innovation Center Vlaanderen

After the training we immediately put the advice to the test. The results are there already

Frederik Vincx Builds PR software for stellar brands


This training gave more confidence and better tools to promote my business.

Marina Aubert Senior Webmarketeer / Inbound Marketing & Brand Strategy

Philippe has tremendous experience and knows what he’s talking about

Bruce Verburgh Co-founder


After few days of working together, we managed to improve our sales process

J.P. Robert Vandenbegine Netbusinessing entrepreneur and e-volution catalyst


I would certainly recommend BrightBiz to anyone who wants a training or some advice in sales

Marie-Isabelle de Potter Account Executive

Social lab